The essential steps of start-up process (new activity in a company or the creation of a new business) are market researches and proper business planning.
Market research, business plan design and project feasibility study:
- Detailed business plan including detailed and careful market research;
- Business plans design for start-up projects;
- Project feasibility study;
- Financial flows modeling, forecasting models;
- The evaluation of financial efficiency;
- Loyalty programs development.
Company strategy design and development:
- Evaluation of the company position in the market;
- Market research (the evaluation of competitors, identification of the main trends of the market development, etc.);
- Elaboration of different types of the further development (development strategy design of the particular company’s department or company in whole);
- Strategy for E-business.

Business plans are made in accordance with UNIDO (United Nations Industrial Development Organization).
In accordance with these standards business plan structure includes:
- Preface
- Company and industry description
- Product (service) description
- Marketing and product (service) distribution
- Production plan
- Organizational plan
- Financial plan
- Orientation and project efficiency
- Risks and guarantees
- Appendix
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